Yellowstone’s Cole Hauser becomes the face of a new franchise

Cole Hauser is not just one of the main faces behind the Yellowstone series but during his time off from the show he has become the face of another franchise called Free Reign Coffee Company.

The actor notably known for his role as Rip Wheeler on Yellowstone's announced his new brand on social media.

"“I am excited that the news is finally out there on something special I have been working on for years. My coffee company, Free Rein, is coming to everyone this Fall. I hope this company and its message inspires men and women from all walks of life to get up and chase after their dreams and ambitions. Just remember dreams don’t work unless you do!”"

- Cole Hauser

There is a great message behind the coffee company and it’s coming out just in time for the second half and final episodes of Yellowstone. Along with grinding out some fresh new roasts, Cole will be adding hats, t-shirts, and mugs to be introduced sometime this fall. You can sign up on the Free Reign Coffee Company’s website with your email for future updates and discounts this fall!

Hauser goes on to say in the Instagram release he’s grown up around cowboys his whole life and there’s certainly nobody on earth who works harder. But it’s not just for cowboys it’s for anybody who gets up and works hard like a cowboy. People who are out there chasing their dreams day in and day out, and of course start their day with a fresh cup of amazing coffee.

Cole Hauser’s new coffee and merchandise will also go great in your kitchen with the Yellowstone-branded seasonings and coffee. The timetable for the return of Yellowstone is a shaky one at best but it’s said to be this upcoming November. Lawman Bass Reeves will also be coming this fall. There is much to look forward to towards the end of the year and the Yellowstone network is only growing larger each year.